Zoobook Systems LLC was established in 2017 as a New Jersey LLC. However, this is not when it began. Zoobook began development in 2012 at Journey to Wellness, Inc., the first stand-alone outpatient addictions treatment program in Perth Amboy, NJ. Over the next five years, Zoobook evolved from a simple data entry platform to a comprehensive electronic health record and practice management system. By the end of 2016, staff using the system were clamoring for Zoobook to be used at their other places of employment. In the spring of 2017, Zoobook was brought to market in New Jersey and then expanded nationally. Today, a substantial number of mental health and addictions treatment programs ranging from 30 to 5000 residential and outpatient clients use Zoobook to improve their businesses and provide better care.
Our Founder and Owner, Anna Komissarenko, and How Zoobook Came to Be
Zoobook is privately owned by its founder, Anna Komissarenko. Zoobook is not Anna’s first business — she’s a successful serial entrepreneur who currently operates four New Jersey businesses employing almost 350 New Jersey residents.
As one of her businesses, Journey to Wellness, grew, Anna needed to improve her management of services. As she remembers, she was “working at the facility 12 to 14 hours a day, six days a week, still losing money while staying awake at night worrying about the compliance, paperwork and audit concerns.” Her solution was to not settle for an existing system that only met a few of her many needs, but instead, she began to develop Zoobook in 2011. “Zoobook saved my business,” says Anna, “and gave both me and my staff back time with our families.”
After five years of continuous improvements, Anna’s staff came to her and asked if she could offer it to their other facilities. In early 2017, Anna formally established Zoobook Systems LLC as a stand-alone agency and began marketing it to other substance abuse and mental health programs in New Jersey.
Anna takes pride in building her companies up from nothing. She has not asked for or accepted any venture capital funding, leaving her as the primary owner and operator of all of her businesses. Zoobook is particularly special for Anna, as it represents an investment not just in people but in the fabric of New Jersey’s efforts to combat opiate addiction. Anna and all of the Zoobook team believe using Zoobook helps agencies improve both efficiency and effectiveness of service delivery, allowing for more successful client management, and improved outcomes. Because of Zoobook, staff can focus on the treatment, rather than documentation to satisfy the regulations they need to follow. In short, staff can put their energy into clients, not paperwork.
Zoobook’s development team consists of over 25 staff built around a leadership team of developers who each have at least 10 years experience in their respective areas of expertise. In comparison, Zoobook’s sales team is six staff. Zoobook’s private ownership allows this focus on quality to continue, there are no outside pressures to “sell,” rather the pressure is to deliver a great product.
Chief Executive Officer
Chief Commercial Officer
Business Development Director
Chief Informatics Officer